In this ever-changing world and society, the credibility of most businesses both small and big are constantly being assessed using a fine-tooth comb. This in some instances could have serious repercussions for businesses. With that said, it is quite clear that businesses need advocates and someone who will vouch for them. This is exactly where a Chamber of Commerce comes in very handy. To refresh our memories, the main purpose and function of a Chamber of Commerce is that it acts as a spokesperson for the business community and translates the group thinking of its members into action. With that said, who better to vouch for and advocate for businesses than Chambers of commerce. Businesses need to find strategic ways on ensuring that their businesses will remain credible as well as successful amidst current and future events. One of these ways can be through requesting a Chamber of Commerce to write a Chamber company report on their business.
A business report is a particularly important asset to a business. It may be a document that consists of only a few pages, but the content should speak volumes. The content of that document is what will work the magic. It is what should walk before your business and speak on behalf of your business when you cannot physically do so. Important to mention is, where the report comes from or who compiles it as this also plays a crucial role. Requesting a Chamber of Commerce to write a chamber business report for your business can only benefit your business. Chamber reports are objectively written by a Chamber of Commerce with the purpose of communicating what the business is all about and how the Chamber sees the business. The report is normally compiled after an in-depth interview or meeting with the business owner or persons in charge during which a series of questions about the business is asked. The questions typically include the basics such as: The history of the business, the purpose of the business, the mission and vision statement of the business, the future goals of the business, milestones achieved by the business, staff, professionalism, marketing efforts etc.
Some of the benefits of requesting the Chamber of Commerce to write a Chamber report on your business include:
Advocacy– A Chamber of Commerce advocates on behalf of local businesses, it always seeks to promote businesses in the best way possible and creating an environment in which businesses can prosper. The Chamber report will therefore reflect the interests of the business that the report has been written on, and this will be asserted by the Chamber.
Trust– The Chamber of Commerce organization has a reputation for standing up for the local community and its economy. When your business is associated with their name, it conveys the belief that you stand for these things too. Similarly, when your company report is written by the Chamber, consumers will trust your business more and this in turn will create positive impressions for your business.
Business exposure– Business exposure is hard, especially for new businesses. Requesting the Chamber to write a chamber report on your company makes this much easier. Upon completion of the report, it will be published in the Chambers online publication. This will mean that all the other members of the Chamber as well as people who visit the Chamber’s website will see the report and should they or anyone they know need your products or services you will be top of mind.
Authenticity– Having the Chamber write your business report will drastically change how consumers and other businesses view your business. As mentioned earlier, Chambers of Commerce are very reputable and trusted, this then means the credibility of your business will increase when the report has been written by such a trusted and credible source.
Having a Chamber of Commerce write a Chamber report for your business could be one of the best decisions you will ever make for your business. If you are considering making that decision for your business do not hesitate to contact The East Rand Chamber of Commerce.
010 040 7706 Marketing@chamberofcommerce.org.za